Keep Jackson Beautiful Launches 2018 Great American Cleanup; with Keep Jackson Beautiful Month

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Volunteers Take Action to Clean, Restore and Renew Jackson’s Beauty

The 20th anniversary of Keep America Beautiful’s Great American Cleanup, the nation’s largest community improvement program, kicks off in Jackson with Keep Jackson Beautiful re-implementing Keep Jackson Beautiful Month starting on April 7, 2018.



The Great American Cleanup, which takes place annually in an estimated 20,000 communities nationwide, engages more than 5 million volunteers and participants, on average, every year to create a positive and lasting impact. Keep Jackson Beautiful along with Keep America Beautiful’s more than 600 community-based affiliates and partnering organizations, plan volunteer events and education programs that help to renew parks, recreation areas, waterways, remove litter and debris, reduce waste, improve recycling, plant trees, flowers and community gardens.


“This year Keep Jackson Beautiful is revisiting our past by reviving Keep Jackson Beautiful Month which took place in the Nineties. It was a way for all Jacksonians to be on one accord to help keep their communities beautiful,” said Keep Jackson Beautiful Executive Director Alicia Crudup. “With the current state of litter in our communities, what a fitting way to take care of our environment by showing we take pride in our City while celebrating Earth Month. We will be taking a different approach by letting our Eco Ambassadors, high school students, take the lead in the events. It’s up to us as adults to support them and help make the events successful. We aim to work through the youth to sustain our future.”

Here is a snapshot of Keep Jackson Beautiful’s Great American Cleanup events taking place in Jackson during April:

  • April 6th - Press Conference – Westside Community Center - 1650 Wiggins Road- 10:00 am

  • April 7th - Kickoff - Westhaven Community - Lot across from 5063 London Ln - 9:00 am – 1:00 pm

  • April 14th - Roll-off Dumpster Day - Tennis Court South - 1517 McDowell Road - 9:00 am – 1:00 pm

  • April 19th - Whole Foods Market 5% Day - 4500 Interstate 55 North Frontage Road - 7:00 am – 10:00 pm

  • April 20th - E-Waste Collection Day - 929 High Street Jackson – 8:00 am – 2:00 pm & Earth Day Poster Contest

  • April 21st - Robinson Road (Rose to Prentiss/Central to Robinson) - 1017 Robinson Rd - 9:00 am – 1:00 pm

  • April 28th - Rosemont Baptist Church - 3930 South Drive - Known as Officer Thomas Catchings Drive - 9:00 am – 1:00 pm


Rain days will be the following Saturdays.

Keep Jackson Beautiful will not only be cleaning up communities, we along with volunteers will be recycling litter collected to divert as much as possible from the landfill, tending to neglected vacant lots, edging and cleaning curbs and gutters, and planting flowers.


“We’re excited to kick off the 20th anniversary of the Great American Cleanup with events in Jackson and thousands of others throughout America,” said Keep America Beautiful President and CEO Helen Lowman. “Keep America Beautiful thanks its affiliates and partner organizations who work hard to create meaningful and lasting change in their local communities. The Great American Cleanup has been so successful over its 20-year history because local government, businesses, civic organizations and dedicated volunteers all work together to make sure every neighborhood is a clean, green and beautiful place to live and thrive in.”


#cleanYOURblock


The 2018 Great American Cleanup social theme – #cleanYOURblock – is a call-to-action to engage more volunteers and participants in public space cleanup, beautification and recycling events conducted by Keep America Beautiful affiliates nationwide. Once an individual becomes a Great American Cleanup volunteer with their local Keep America Beautiful affiliate or partner, the national nonprofit’s goal is that they will be inspired to take that experience home to organize a similar, smaller-scale event in their own neighborhood … even on their own block. Volunteers are invited to participate in a local cleanup – and/or conduct your own – and then celebrate your hard work afterward.


“The objective of a ‘Clean Your Block’ is to provide an opportunity to spread the word on beautifying communities, educate and encourage volunteers to build a sense of community pride and stewardship and offer experiences that help change behaviors with the goal of making a lasting, positive initiative on communities nationwide, block by block,” added Lowman.


In 2017, Keep Jackson Beautiful’s Great American Cleanup participants:

  • Cleaned 20 communities;

  • Removed 2,000 bags of litter and debris for safer, cleaner communities;

  • Cleaned and renewed over 100 lots;

  • Collected more than 790 bags of items for recycling or reusing, including PET plastic bottles, and newspaper; and

  • Maintained 6 community gardens.


National sponsors of the 2018 Great American Cleanup include Altria, Dow, The Glad Products Company, Lowe's, McDonald’s, Niagara Bottling and SC Johnson. Local sponsors include City of Jackson, Lamar Advertising, Waste Management, Republic Services, Whole Foods Market, Allen's Recycling and Hinds County Board of Supervisors.


For more information about our events, how to volunteer or registering your event please visit keepjacksonbeautiful.com or call 601.953.1123


About Keep Jackson Beautiful

Keep Jackson Beautiful, Inc. (KJB), is a non-profit local affiliate of Keep America Beautiful, it offers comprehensive services such as environmental education programs and activities for schools and community groups, including but not limited to litter prevention, recycling, beautification, environmental literacy, capacity building, environmental stewardship, and civic engagement programs. Since 1961, KJB has worked effortlessly with community volunteers and the City of Jackson, MS to implement projects and programs aimed to improve the quality of life for residents and is dedicated to changing attitudes and behavior towards environmental issues. Through our specially targeted programs and activities, individuals develop a heightened awareness about environmental issues and stewardship while learning that individual and collective efforts can make a positive impact on environmental conditions. To learn more, or become a part of the effort, like us on Facebook, Twitter, Instagram or visit our website at keepjacksonbeautiful.com.


About Keep America Beautiful

Keep America Beautiful, the nation’s iconic community improvement nonprofit organization, inspires and educates people to take action every day to improve and beautify their community environment. Celebrating its 65th Anniversary in 2018, Keep America Beautiful strives to End Littering, Improve Recycling and Beautify America’s Communities. We believe everyone has a right to live in a clean, green and beautiful community, and shares a responsibility to contribute to that vision.


Behavior change – steeped in education, research and behavioral science – is the cornerstone of Keep America Beautiful. We empower generations of community and environmental stewards with volunteer programs, hands-on experiences, educational curricula, practical advice and other resources. The organization is driven by the work and passion of more than 600 Keep America Beautiful affiliates, millions of volunteers, and the collaborative support of corporate partners, social and civic service organizations, academia, municipalities, elected officials, and individuals. Join us on Facebook, Instagram, Twitter and YouTube. Donate and take action at kab.org.

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Download a PDF of our press release here

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